News From the Beer World

National Binge Drinking Strategy

The Rudd Government last year announced a new national strategy to address the binge drinking epidemic among young Australians.

This national strategy will begin with three new practical measures to help reduce alcohol misuse and binge drinking among young Australians:

$14.4 million to invest in community level initiatives to confront the culture of binge drinking, particularly in sporting organisations
$19.1 million to intervene earlier to assist young people and ensure that they assume personal responsibility for their binge drinking
$20 million to fund advertising that confronts young people with the costs and consequences of binge drinking
Binge drinking among young people is a community wide problem that demands a community wide response, including a new emphasis on young people taking greater personal responsibility for their behaviour

The three new practical measures announced today will be funded by reprioritising existing government spending.

Our View
At The Beer Factory, we believe our beers are too good to be wasted on drinking too much. Please drink responsibly at all times and continue to enjoy the incredible flavours of our beers. If you are concerned about the amount you are drinking, please don’t hesitate to talk to our staff. In moderation, there are a number of very positive aspects of enjoying beer, (unfortunately something that doesn’t get a lot of coverage in the media) great relaxed times with friends and family, and a number of reported health benefits. Just don’t go too far!

Australia’s second largest brewer Lion Nathan has agreed to a $6.5 billion takeover deal with Japanese beer maker Kirin Holdings

Lion Nathan’s board has agreed to the deal which will see Kirin Holdings buy all the shares in the company that it does not already own.

Lion Nathan says the offer is worth $12.22 a share.
The offer is subject to approval by the Foreign Investment Review Board and non-Kirin shareholders.
The deal is expected to be finalised by September.
Lion Nathan’s beer brands include XXXX, Tooheys and James Boags.

Lion Nathan chairman Geoff Ricketts says it is a full and fair offer which will ensure the Australian brewer is a success into the future. “Lion Nathan will remain an Australasian-based business, employing over 3,000 Australians and New Zealanders and producing some of the region’s best-loved brands with locally-sourced ingredients,” he said.

Mr Ricketts expects a smooth change in ownership. “I think August, September is when we’ll get a certain outcome,” “We don’t anticipate any great difficulties.”

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